Never a big fan of long lines and crowded restaurants, I was proud of myself and a few friends for waiting it out (an hour to be exact) to get into a popular jukumi (baby octopus) and bindaetteok (mung bean pancake) restaurant in the heart of Hongdae. Thankfully, we were rewarded with some really great food and an unlimited supply of “self-service” banchan, which included plenty of perilla leaves, hard boiled eggs, cabbage slaw, and a few other sides. The really great food consisted of spicy grilled jukumi, bindaetteok, and fried rice, with each of them tasting so good that there was little talking going on at our table. As for the atmosphere, it’s practically the same setup as your typical Korean BBQ restaurant: round, metal tables with a portable gas-stove in the center, canister-type stools, and a lively bunch of young adults and college students.
To be honest, I was quite weary of this place (actually any place with long lines in Hongdae) because the university students, and Koreans in general, tend to flock to places like this either because they were aired on TV (i.e. 맛집 matjip programs) or celebrities have their signatures plastered all over the walls. To my delight, this restaurant had neither signs of this form of advertisement and simply served good food. If you’re into seafood and don’t mind the extra wait, I highly recommend this place.
Food: ★★★★½out of 5 stars
Service: ★★★★ out of 5 stars
Ambiance: ★★★★ out of 5 stars
Value: ★★★★½ out of 5 stars
Heeya’s Jukumi & Bindaetteok (희야네 석쇠 쭈꾸미 & 빈대떡) 369-4 Seogyo-dong, Mapo-gu (Hogok Building) Telephone: 02-332-3224 Hours of Operation: Open every day from 5pm ~ 2am